active · Approximate location
CRM Associate
full timeMiami
Create a free profile to personalize salary, commute and role fit.
AT A GLANCE
MarketingFull Time
Founded in 2022 by Joey Levy and Jake Paul, Betr has built the world's first real money gaming Super App. The Betr Super App currently consists of Picks, Social Sportsbook ,Social Casino, and Arcade - and will soon include Prediction Markets alongside other new products. Betr ha
About the role
Founded in 2022 by Joey Levy and Jake Paul, Betr has built the world's first real money gaming Super App. The Betr Super App currently consists of Picks, Social Sportsbook ,Social Casino, and Arcade - and will soon include Prediction Markets alongside other new products. Betr has one million paying users and is one of the fastest growing companies in the industry.
Betr is also the world's most followed real money gaming brand on social media.
About the role:
Betr is looking for a highly motivated CRM Associate to join our team and help drive customer engagement across email, push, SMS, and in-app channels. Reporting to the Senior Manager, CRM & Optimization, and collaborating alongside another CRM Associate, you’ll play a key role in creating impactful customer journeys, executing lifecycle campaigns, and analyzing performance to drive strategic improvements.
You will work across our exciting product verticals, including Picks (DFS), Arcade, Social Sportsbook, Social Casino, Rips, and upcoming launches as we continue to expand!
If you’re detail-oriented, passionate about gaming and sports culture, and excited to work in a fast-paced environment, this is the role for you!
This role is based in Miami, Florida. You must be based in this area or be willing to relocate to be considered for this position. It will require scheduling flexibility, including working nights, holidays, and weekends when necessary (especially during peak sports schedules).
Responsibilities
- Execute and optimize multi-channel marketing campaigns across email, push, SMS, and in-app messaging, including copywriting, setup, and deployment.
- Build and maintain automated customer journeys across key lifecycle stages (onboarding, retention, reactivation).
- Build targeted customer segments based on user behavior, activity, and transactional data for personalized messaging.
- Run A/B tests on copy, creative, delivery timing, and incentives to improve conversion across CRM flows.
- Track and report on both CRM metrics and core business KPIs, sharing insights and actionable recommendations to optimize ongoing campaigns.
- Collaborate closely with the Senior Manager, CRM & Optimization to align CRM strategy with overall product and vertical goals.
Other Jobs From This Employer
Customer Operations AssociateMiami
Salary not listedHead of Digital CollectiblesUnited States
Salary not listedRegional VIP Lead, Southeast MarketUnited States
Salary not listedLead Brand DesignerMiami
Salary not listedAcquisition Operations AssociateMiami
Salary not listed