Associate Director, Marketing

We are seeking a hands-on product marketer with deep health professions expertise to lead marketing for CORE by PeopleGrove, our product suite for nursing, education, physical therapy, occupational therapy, osteopathic medicine, physician assistant, and pharmacy programs. In this role, you will own how CORE is positioned, launched, proven, and promoted across our Experiential Learning Management System (ELMS) and Competency Management System (CompMS). You will be the CORE product and market expert on the marketing team, translating program needs, accreditation standards, and product capabilities into messaging that resonates. Working closely with Sales, Customer Success, and Product, you’ll build the sales tools, customer stories, webinars, email nurtures, and ad copy that power our demand generation engine and generate pipeline. If you know the world of health professions education, love creating content and enablement that moves buyers, and want to see your work directly drive pipeline, this is the role for you.