Barber Career Map
Barber Career MapFind jobs where you want to live.
active · Remote

Senior Content Marketing Manager

Instrumentl·Remote - USA
Remote · no commuteremote · full timeRemote - USA

Create a free profile to personalize salary, commute and role fit.

AT A GLANCE

MarketingManager levelFull TimeRemote
Apply on Company Site

Hello, we’re Instrumentl. 👋 Grants fund nonprofit work, but they also create some of the toughest operational challenges. Every grant brings its own deadlines, spending restrictions, reporting requirements, and commitments, so managing that complexity across fundraising, finance

About the role

Hello, we’re Instrumentl. 👋 Grants fund nonprofit work, but they also create some of the toughest operational challenges. Every grant brings its own deadlines, spending restrictions, reporting requirements, and commitments, so managing that complexity across fundraising, finance, and HR requires more than spreadsheets. Instrumentl is the system of record for grants. We bring discovery, applications, award compliance, and grant operations into one platform, giving nonprofits a shared foundation to grow their revenue and impact. More than 6,000 nonprofits rely on Instrumentl, from local community groups to state and county governments, universities, and maybe even your local animal shelter. We're a cash flow positive, YC-backed company building our next chapter, and we're hiring people who will shape and grow the impact of the nonprofit sector.

Responsibilities

  • Write compelling content across formats — long-form thought leadership, benchmark reports, one-pagers, ads, social posts & website content
  • Have a POV on what types of messaging works best and adjust for each channel including social/digital/SEM/AEO
  • Tell our strategic category story — why Instrumentl is becoming the operating system for grant-funded organizations, and why that matters to the people using it
  • Map content to funnel stage — awareness, consideration, decision — and build sequences that move nonprofits from first touch to customer
  • Build and manage a content calendar coordinating campaigns in partnership with the broader marketing team
  • Help executives and other internal thought leaders build a consistent voice and posting cadence on social — developing themes, calendar, and content that reflects each person's POV, not just amplifying the company page.
  • Understand our audience deeply — who they are, what they do and how we can meet their needs
  • Track what's working and what isn't, and use those learnings to optimize
  • SEO and AEO: Stay ahead of how generative and agentic search is changing how nonprofits find and evaluate solutions, and create content that moves the needle.

Benefits

  • 100% covered health, dental, and vision insurance for employees (50% for dependents)
  • Generous PTO, including parental leave
  • 401(k)
  • Company laptop and home-office stipend
  • Bi-annual company retreats
  • Dental
  • Vision
  • PTO
PostedNot listed
Statusactive
CommuteDistance only

Other Jobs From This Employer

Manager, Scaled Customer SuccessRemote - USA
Salary not listed
Customer Success ManagerRemote - USA
Salary not listed
Inbound Sales Development RepresentativeRemote - USA
Salary not listed
Inbound Sales Development Representative - Entry LevelRemote - USA
Salary not listed
Marketing Ops ManagerRemote - USA
Salary not listed