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Acquisition Operations Associate
full timeMiami
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AT A GLANCE
MarketingFull Time
Founded in 2022 by Joey Levy and Jake Paul, Betr has built the world's first real money gaming Super App.The Betr super app currently consists of Picks, Social Sportsbook, Social Casino, and Arcade - and will soon include Prediction Markets alongside other new products. Betr has
About the role
Founded in 2022 by Joey Levy and Jake Paul, Betr has built the world's first real money gaming Super App.The Betr super app currently consists of Picks, Social Sportsbook, Social Casino, and Arcade - and will soon include Prediction Markets alongside other new products. Betr has one million paying users and is one of the fastest growing companies in the industry.
Betr is also the world's most followed real money gaming brand on social media.
Betr is looking for an Acquisition Operations Associate to help execute and scale our marketing efforts across sports and casino. You’ll work closely with our acquisition team, creative team, and external partners to keep campaigns moving, improve reporting, and bring new products and promotions to market.
This is a hands-on role for someone who is highly organized, comfortable with data, and interested in how creative, media, and product work together to drive growth. You’ll own day-to-day workflows and coordination while building experience across performance marketing and product marketing through process improvements, tracking, reporting, and insights.
Responsibilities
- Coordinate the creative process from brief through delivery, keeping priorities, deadlines, feedback, and approvals organized.
- Work with internal creatives, agencies, and creators to develop assets for paid media and acquisition campaigns.
- Maintain an organized creative library and testing tracker so the team can easily access assets and understand what’s running.
- Track creative performance and help translate learnings into new briefs, iterations, and testing ideas.
- Maintain recurring reports on acquisition spend, campaign performance, creative results, and partner activity.
- Help monitor key metrics, including acquisition cost, conversion rates, customer value, and payback.
- Check data for accuracy, flag discrepancies, and coordinate with acquisition and data teams to resolve issues.
- Summarize results into clear takeaways that help the team prioritize next steps.
- Support day-to-day coordination with agencies, affiliates, creators, and other marketing partners.
- Manage deliverables, timelines, asset requests, tracking links, and campaign launch requirements.
- Maintain partner trackers and support invoice reconciliation and budget tracking.
- Prepare performance updates and keep follow-ups and action items moving.
- Support go-to-market execution for new products, features, promotions, and acquisition offers.
- Coordinate with product, creative, retention, and compliance teams to ensure campaigns have accurate messaging and launch on schedule.
- Help maintain and test acquisition touchpoints, including landing pages, app store assets, and onboarding experiences.
- QA customer journeys, promotional messaging, and tracking before launch, and flag opportunities to improve conversion.
- Monitor competitor offers, creative, and customer experiences to inform new ideas.
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